« Blogging - Why Do It? (SWChat) »

Thanks to everyone who took part in this weeks Social Workplace Twitter Chat event (#SWChat).

Blogging - Why Do It?

Is Blogging a widely accepted practice for in-house communications with employees and external communications with customers, or has the age of the Blog been and gone to be replaced by more conversational type social platforms?

Event Statistics

• No. of Tweets = 1100
• No. of Contributors = 111
• Reach = 375,000
• No. of impressions = 4,000,000

Summary

Full Transcript Report via @hashtracking

Questions Asked

Q1) People only Blog to boost their ego. Agree / Disagree ?

Q2) Are social platforms like Google Plus, Facebook a replacement for standard Blogging platforms ?

Q3) Should companies replace internal email newsletters with Blogs to communicate to employees ?

Q4) <skipped>

Q5) What is the ROI  for a business to Blog and how is that measurable ?

Q6) What Blogging style works best? Passive / Factual / Personable / Controversial ?

Q7) In 140 characters or less, what advice would you give someone wanting to start Blogging ?

Shared Reference Material

• Modern Ways To Job Search (infographic) via @CareerTips2Go
• It's 2012 And The Idea That 'Content Is King' is Still Total Bull**** via @mackcollier
• IT Firm Phasing Out Email To Boost Productivity via CBC News
• Making Collaborative Work Work via Harold Jarche
• 4 Signs That You're Blogging For The Wrong Reasons via Brian Whalley
• Why Blogging Is Good For Distressed Teens via BPS
• Blogging Sarcasm (picture) via @AskWhatNext
• UK Top Women Bloggers via Vikki Chowney

Useful #SWChat Links

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