Thanks to everyone who took part in this weeks Social Workplace Twitter Chat event (#SWChat).
Social Business & Reputations
This weeks #SWChat was a Guest Event with Chris Reed, founder of Restless Communications and a keynote speaker at the Social Media Influence conference in London, June 12th.
Chris has almost 20 years' reputation management experience spanning PR and social media, both in-house and in consultancy working with businesses ranging from the BBC to TfL.
In recent years he has helped clients including Bupa, BT, Shell and Sony navigate the social space, by developing strategies, content plans, business-integration models, and training programmes for hands-on or C-suite audiences.
He recently established Restless Communications, a social business consultancy which helps organisations both communicate and structure themselves more effectively for a social age, harnessing internal and external social tools and channels to do so.
Event Statistics
- No. of Tweets = 1700 (NEW RECORD)
- No. of Contributors = 146
- Reach = 624,000 (NEW RECORD)
- No. of impressions = 4,900,000
Summary
Full Transcript Report via @hashtracking
FREE Prize Draw Winner
This weeks event included a FREE Prize Draw where the winner was chosen randomly from those participants who also included #SMI12 in their tweets during the 1 hour event by Social Influence.
I am pleased to announce that Sasha Taylor, was drawn as the winner. and wins a FREE ticket worth £495 (~800 USD) to the Social Influence Conference 2012 in London, June 12 courtesy of Social Influence, the organisers of the conference.
Congratulations Sasha Taylor !!!
Bonus Prize
For all #SWChat participants last night there is a 20% DISCOUNT available for the Social Media Influence Conference in London on June 12th. To receive your discount book online and use the discount code SMI-20 and you will receive your 20% discount.
Questions Asked
Q1) What role has #socialmedia played in brands recognising the need to listen more, broadcast less?
Q2) A brand cannot afford to ignore #socialmedia today. Agree / disagree?
Q3) How can #socialmedia enhance or damage a brands reputation?
Q4) How should brands react and manage negative publicity on #socialmedia?
Q5) <skipped>
Q6) What are the key characteristics that transforms any business into a #socialbiz?
Q7) <skipped>
Q8) Why should brands empower their employees to be a voice for them via #socialmedia channels?
Shared Reference Material
Today's #SWChat was sponsored by:
Useful #SWChat Links
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David Christopher
Participants (confirmed): Jenn Emerson, Colin Hope-Murray, Andrew Sim, Steve Cassady, Greg Lowe, Mark Moehlert
