SEO Deconstructed (#SWChat)
Introduction

SEO is the abbreviation for Search Engine Optimization. This is the process of structuring a web page so that it is found, read, and indexed by search engines in the most effective manner possible. This makes your web site and its content attractive, relevant and visible to search engines and web searchers.
Combining Social Media with SEO provides a very powerful social media presence. This event looked at the why and how of SEO for your business to give you the edge over your competitors.
Event Questions
Q1) Why does SEO really matter for your business?
Q2) Increase in clicks is great, but can good SEO actually turn clicks into paying customers?
Q3) Who in your company should be in charge of SEO?
Q4) What is a good ranking for your website and how do you go about improving it?
Q5) What simple SEO tips & tricks should every business be aware of?
Related Articles
- Why SEO Should Be Important To You via webnauts.net
- 10 Stats That Prove The Value Of SEO via engage
- How Much Does SEO Cost: 2 Analogies To Help You Determine Its Value via Search Engine Land
Spreecast Social Video Channel
Panelists: Kevin Mullet, Jennifer Sable Lopez, Lars Eriksson, Colin Hope-Murray
Producer: @LizCpher
Playback: (see below)