Twitter Etiquette: Tips & Tricks II (#SWChat)

Thanks to everyone who took part in this weeks Social Workplace Twitter Chat event (#SWChat).

Twitter Etiquette: Tips & Tricks II

There are many different approaches to using Twitter, some work and some don't. This event is to share tips & tricks of how brands should use Twitter to engage better.

Event Statistics

• No. of Tweets = 1300
• No. of Contributors = 91
• Reach = 215,000
• No. of impressions = 3,200,000

Summary

Full Transcript Report via @hashtracking

Questions Asked

Q1) Are the rules of Twitter Etiquette different for personal vs business use?
Q2) Brands that use Twitter should follow back. Agree/disagree?
Q3) How should brands prioritise Twitter compared to other social platforms?
Q4)Should brands incentivise their "social media savvy" employees to engage with potential leads in the Twittershpere?
Q5) Is #FF (FollowFriday) a great idea or just useless chatter?
Q6) (question skipped)
Q7) In 140 characters or less, what advice would you give to brands on how to engage better on Twitter?

Shared Reference Material

• Decorum Byte: Don't be Negative; Practice Positive PR2.0 via @jgombita
• How NOT To Get Twitter Followers via @davidchris
• Follow Me And I'll Follow You Back? Hell NO! via THe Zargon
• Grow Community, Deepen Relationships, Manage Your Social Business via Tim McDonald
• Branding Yourself On Social Media Networks Without Spamming via Go! Media International
• What Is Proper B2C Social Media Etiquette via Ronnie Perchik
• Digital PR: Teasing Out The Potential Of Twitter Chats (Part I) via @jgombita
• Digital PR: Teasing Out The Potential Of Twitter Chats (Part II) via @jgombita
• Annoying Twitter Habits via @SonicSEO
• L & D Global Events Calendar

Today's #SWChat was sponsored by:
 

Useful #SWChat Links

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Twitter Chats: What's The REAL Value? (#SWChat)

Thanks to everyone who took part in this weeks Social Workplace Twitter Chat event (#SWChat).

Twitter Chats: What's The REAL Value?

#SWChat has reached 50,000,000 impressions in just 20 events. So in honour of reaching this incredible milestone, this weeks event was looking at the value of Twitter Chats and why they have become so popular.

Event Statistics

• No. of Tweets = 1100
• No. of Contributors = 104
• Reach = 311,000
• No. of impressions = 2,900,000

Summary

Full Transcript Report via @hashtracking

Questions Asked

Q1) Why do you participate in Twitter Chats, what value do you get?

Q2) Apart from #SWChat what other Twitter Chats do you participate in?

Q3) If participating during work time, does your boss see this #SWChat as, educational or play?

Q4) How do you, and your followers, react to the sudden increase in tweets during Twitter Chats?

Q5) Could you see the Twitter Chat concept working inside your company with employees?

Q6) What makes you return regularly to Twitter Chats like #SWChat

Q7) In 140 characters or less, what advice would you give to people just joining their first Twitter Chat?

Shared Reference Material

• 12 Top Tips For Creating A Successful Twitter Chat via @davidchris
• Social Chat - The Modern Day Water Cooler Conversation via @davidchris
• Comprehensive List of Twitter Chats [Google Docs]
• Digital PR: Teasing Out The Potential Of Twitter Chats (Part I) via @jgombita
• Digital PR: Teasing Out The Potential Of Twitter Chats (Part II) via @jgombita
• Twitter Chats For Learning Professionals via @LnDDave
• TEDxUIUC - Alone Together [video] via Sherry Turkle
• What's a Twitter Chat? via @LnDDave
• My Thurs Stream For Awesome Chats & Hashtags [pic] via @socialmediasean
• Using Twitter To Support Learning via Ruth Reynard

Useful #SWChat Links

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Impact of Social Media on Recruiting (#SWChat)

Thanks to everyone who took part in this weeks Social Workplace Twitter Chat event (#SWChat).

Impact of Social Media Recruiting

Social Media is undoubtedly an incredible source for recruiters for sourcing candidates, but what is the impact of social media on potential recruits? Is the use of social media going to be an advantage when applying for jobs or a hindrance?

Event Statistics

• No. of Tweets = 755
• No. of Contributors = 104
• Reach = 249,000
• No. of impressions = 1,800,000

Summary

Full Transcript Report via @hashtracking

Questions Asked

Q1) Are tools like LinkedIn reducing the need for companies to outsource recruiting to external agencies?

Q2) Is your LinkedIn profile more important than your CV?

Q3) Should potential employers be allowed access to your private social activity before hiring? (see http://ow.ly/9OQwD)

Q4) <skipped>

Q5) <skipped>

Q6) What are the do's and don't s with regards to social media,. when looking for another job?

Q7) In 140 characters or less, how do you see the way recruiting is done today, changing in 5 years?

Shared Reference Material

• The 500 Year Evolution Of The Resume [infographic] via Rezscore
• Google Threatening To Replace The Traditional Resume [conversation] via @jocelynaucoin
• What If A Would Be Employer Wanted Access To Your Facebook Wall? via abcNews
• People Are Less Likely To Lie On Their LinkedIn Resumes via Business Insider
• The Thin, Digital Line via HR Executive Online
• How Recruiters Use Social Networks To Screen Candidates via Mashable

Useful #SWChat Links

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Next Generation Communications (#SWChat)

Thanks to everyone who took part in this weeks Social Workplace Twitter Chat event (#SWChat).

Next Generation Communications?

We are in the no-mans land of communications. The younger generation preferring social style of communication, but businesses still primarily using traditional forms like email. Is it time for businesses to start thinking about the Next Generation Communications to help bridge the gap between social and traditional, and how should it be approached?

Event Statistics

• No. of Tweets = 1100
• No. of Contributors = 89
• Reach = 231,000
• No. of impressions = 2,300,000

Summary

Full Transcript Report via @hashtracking

Questions Asked

Q1) Email is on it's way out - Agree / Disagree?

Q2) How many hours a week do you think you spend on email vs social comms for your company?

Q3) Should companies follow Atos' example of phasing out employee to employee comms?

Q4) Are social comms (e.g. IM, Twitter, FB etc...) really more efficient than email?

Q5) What advice would you give to a company making that transition from traditional to social comms?

Q6) What are the barriers for a company to move to the Next Generation form of comms?

Q7) In 140 characters or less, define a sales pitch to your CEO why they should consider phasing out email e/ee to e/ee comms

Shared Reference Material

• What Is Your Communications Transitional Strategy? via @davidchris
• Atos intends to drive staff to 'inbox zero' by 2013 via ZDNET
• The Death Of Email By 2018 via @davidchris
• Talent Management When the Old Outnumber the Young via HBR
• Social Media vs. Email — Are We Asking The Right Questions? via @theMaria
• Technology doesn't engage people, people do via @bigdragazzo
• 5 Key Tips When Adopting Social Media via @SocialAxis
• Trains, Sliding Doors and Social Networks via @grantmason
• Do You Know the Most Popular Online Marketing Method? via WebSense
• Ditch Your Inbox: Luis Suarez Interview via Unified Communications Online

Useful #SWChat Links

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Blogging - Why Do It? (SWChat)

Thanks to everyone who took part in this weeks Social Workplace Twitter Chat event (#SWChat).

Blogging - Why Do It?

Is Blogging a widely accepted practice for in-house communications with employees and external communications with customers, or has the age of the Blog been and gone to be replaced by more conversational type social platforms?

Event Statistics

• No. of Tweets = 1100
• No. of Contributors = 111
• Reach = 375,000
• No. of impressions = 4,000,000

Summary

Full Transcript Report via @hashtracking

Questions Asked

Q1) People only Blog to boost their ego. Agree / Disagree ?

Q2) Are social platforms like Google Plus, Facebook a replacement for standard Blogging platforms ?

Q3) Should companies replace internal email newsletters with Blogs to communicate to employees ?

Q4) <skipped>

Q5) What is the ROI  for a business to Blog and how is that measurable ?

Q6) What Blogging style works best? Passive / Factual / Personable / Controversial ?

Q7) In 140 characters or less, what advice would you give someone wanting to start Blogging ?

Shared Reference Material

• Modern Ways To Job Search (infographic) via @CareerTips2Go
• It's 2012 And The Idea That 'Content Is King' is Still Total Bull**** via @mackcollier
• IT Firm Phasing Out Email To Boost Productivity via CBC News
• Making Collaborative Work Work via Harold Jarche
• 4 Signs That You're Blogging For The Wrong Reasons via Brian Whalley
• Why Blogging Is Good For Distressed Teens via BPS
• Blogging Sarcasm (picture) via @AskWhatNext
• UK Top Women Bloggers via Vikki Chowney

Useful #SWChat Links

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