Enterprise Gamification (#SWChat)

Thanks to everyone who took part in this weeks Social Workplace event.

Enterprise Gamification

Introduction

 Gamification has the potential to greatly optimize the way humans are connected to and go about their work. Like social media, and usually closely integrated with it, gamification is an emerging new field that's still difficult to broach in many management circles because of its perception that it's not an appropriate or serious enough business topic. Yet a growing number of impressive outcomes as well as a burgeoning set of supporting tools and technologies are making it increasingly likely that gamification will find its way into a workplace near you over the next couple of years.

Extract from Enterprise Gamification: Will It Drive Better Business Performance?
by Dion Hinchcliffe

Event Questions

Q1) Can Gamification enhance the learning experience and help to incentivise employees?
Q2) What if you earned badges at work instead of job titles?
Q3) What if all salaries were aligned to the badges you earned?
Q4) What are the requirements for developing Gamification in the workplace successfully?
Q5) What are the barriers for Gamification in business?

Twitter Channel

Hashtag: #SWChat

Guest: n/a

Moderators: @DavidChris (host) ; @lttlewys (co-host)

Stats: 1.0k Tweets; 123 Contributors; 317k Reach; 2.2 Mil Impressions

Spreecast Social Video Channel

Participants: Mark Oehlert, Tim McDonald, Andrew Sim, Lesley Price

Producer: @LizCpher

Playback: (see below)

 

Useful #SWChat Links

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True Value Of Social CRM (#SWChat)

Thanks to everyone who took part in this weeks Social Workplace Twitter Chat event (#SWChat).

True Value Of Social CRM

This weeks #SWChat was a Guest Event with Garick Chan from Nimble.

Garick is the Sr. Community Manager for social business relationship manager, Nimble. He also serves as Board Advisor for Social Media Club - Los Angeles as well as a number of involvements in local tech and startup communities.

He's spoken on various topics around social media for Social Media Camp - San Diego as well as being a panelist for a USC Annenberg Digital media class and speaker for UCLA's Career-Week 2012.

Event Statistics

• No. of Tweets = 1400
• No. of Contributors = 122
• Reach = 330,000
• No. of impressions = 3,600,000

Summary

Full Transcript Report via @hashtracking

Questions Asked

Q1) What's the ROI for businesses looking to invest in Social CRM? 
Q2) What advantages does Social CRM have over standard CRM solutions?
Q3) What is it going to take for businesses to get the ball rolling on Social CRM?
Q4) For businesses looking for better customer engagement, how does Social CRM fill this need?
Q5) New social tools appear regularly. Can Social CRM really keep up? 
Q6) <not asked>
Q7) Which departments will benefit most from a Social CRM program and for what purpose? 

Shared Reference Material

• 7 Reasons Why A Social CRM Implementation Plan Is Essential To Success In Sales via Insideview
• Google Survey Examines Social Media In Business via SHRM
• Confessions Of A Social Media Girl: Is "Like" For Lazy People? via SocialMediaToday
• Facebook Vs. LinkedIn - What's The Difference? via Forbes
• The Cluetrain Manifesto via @moehlert (repeated but worth it!)
• LinkedIn: Who Needs Ads? How The Anti-Facebook Makes Money (Video) via Forbes
• The Story Of Stories: Enterasys Thinks So 21st Century via Vala Afshar for ZDNet
• What If Corporate Rebels Could Make A Difference? via Rebels at Work
• A CRM Guru Defines Social CRM (humourous video) via Marcio Saito
• How To Use Google+ And Make Social Work For You via Google

Today's #SWChat was sponsored by www.nimble.com

Useful #SWChat Links

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UnChat Event (#SWChat)

Thanks to everyone who took part in this weeks Social Workplace Twitter Chat event (#SWChat).

UnChat Event

No topic or questions were pre-defined.

The participants who joined were asked at the start of the event what hot topic(s) they would like discussed.

The most popular were chosen.

Event Statistics

• No. of Tweets = 1100
• No. of Contributors = 101
• Reach = 214,000
• No. of impressions = 2,800,000

Summary

Full Transcript Report via @hashtracking

Questions Asked

Q1) #Microsoft buying #Yammer is great for current #Yammer users - Agree/disagree? (question from @BKneuer)
Q2) Why is there a sudden rush of the big tech companies buying #socialmedia biz? (ORCL/Vitrue MSFT/Yammer SF/BuddyMedia)
Q3) As a company or person, how do you establish yourself as a #SocialMedia thought leader? (question from @peterstaal)
Q4)Does Social Media (at work) truly encourage interaction to the point of action or change? (question from @ParkerAnalytic)

Shared Reference Material

• New Twitter Tool for hashtags: SeeSaw - (e.g. #SWChat)
• SoMe Assistance In Understanding Social Media Data via @CHopeMurray
• YammerSoft via Patrick Brandt
• Social ROI Is Not A Myth, Just Ask TD Bank Group Or IBM via Cristine Crandell
• STS Tip 18: For Every Slice Of The Knowledge Pie You Share You Will Receive Two In Return via DavidChris
• STS Tip 21: In A World That Is Now Social, We No Longer Manage Knowledge But Share It via DavidChris
• Social Net Work And The Workplace Professional via Tom Spiglanin
• Success In Social Media Is Based on Audience Not Influence via @digiconvs

Useful #SWChat Links

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Social Media Protection (#SWChat)

Thanks to everyone who took part in this weeks Social Workplace Twitter Chat event (#SWChat).

Social Media Protection

In the last week there have been a number of sites that have been hacked and the thieves leaking confidential information, particularly passwords. Last.fm, eHarmony and LinkedIn (reportedly 6 million passwords according to the BBC) have all been recently compromised.

Article from The Register: LinkedIn dials 911 on password mega-leak hackers

This event looked at the security aspect of social media, what you can do to safeguard your personal information, and how Brands should use social media to handle these type of crisis mgmt situations.

Event Statistics

• No. of Tweets = 1300
• No. of Contributors = 98
• Reach = 329,000
• No. of impressions = 5,900,000

Summary

Full Transcript Report via @hashtracking

Questions Asked

Q1) When sites like #LinkedIn are hacked and passwords leaked, how should they approach the handling of the situation?
Q2) Why are so many Brands so ill-equipped and slow to respond to crisis mgmt situations?
Q3) Lack of comms is more damaging to a Brand's reputation than the security breach itself. Agree / disagree?
Q4) What measures should be taken to minimise damage to a Brand's reputation when there's been a security breach?
Q5) What measures can you, the customer, put in place to minimise damage when sites are hacked & passwords leaked?
Q6) In 140 characters or less, how would you rate #LinkedIn 's handling of the security breach?

Shared Reference Material

• After Hack, LinkedIn Brings Encryption Up To Industry Standard via Reuters
• The 30 Most Popular Passwords Stolen From LinkedIn [infographic] via Mashable
• LinkedIn Leaks Password Hashes, iOS App Is Scrapping Your Meeting Notes via TUAW
• Social Newsroom Is The Next Big Change via Huffington Post
• Case Study: Fed-Ex Response To A Customer's Viral Video... via Mack Collier
• Nestle Mess Shows Sticky Side Of Facebook Pages via CNet
• A Brief Sony Password Analysis via Troy Hunt
• The xkcd Password Strength Method via xkcd
• Social Media Security
• 8 Steps To Managing Social Media Crisis via Keri Jaehnig

Useful #SWChat Links

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UnChat Event (#SWChat)

Thanks to everyone who took part in this weeks Social Workplace Twitter Chat event (#SWChat).

UnChat Event

No topic or questions were pre-defined.

The participants who joined were asked at the start of the event what hot topic(s) they would like discussed.

The most popular were chosen.

Event Statistics

• No. of Tweets = 917
• No. of Contributors = 86
• Reach = 250,000
• No. of impressions = 2,400,000

Summary

Full Transcript Report via @hashtracking

Questions Asked

Q1) How do you separate levels of #SocialMedia info :fluff/substance, signal/noise (Thx to @CHopeMurray)
Q2) Should #SoMe measurements like #klout and #kred be a factor in who you engage with ? (Thx to @mbhahn)
Q3) What do you think about the LinkedIn password leak recently and how they handled it? http://t.co/XhTikJYz

Shared Reference Material

• Accessing Kredibility via Greg Stevens
• LinkedIn Passwords Leaked By Hackers via BBC News
• eHarmony Hacked; Passwords Leaked Online via abc News
• Why Isn't LinkedIn Proactively Alerting Members To It's Security Breach? via Mack Collier
• What Your Klout Score Really Means via Seth Stevenson
• Last.fm Password Security Breach via Last.fm
• SeeSaw for #SWChat via Gigi_Peterkin
• If Your Firms Not On Twitter & You End Up In A Social Media Firestorm via Puffles
• Is Social Media Right For Your Organisation? via GuideStar
• LinkedIn Was Breached. Now What Do You Do? via Nicole Perlroth

Useful #SWChat Links

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